User Acquisition & Revenue Planner
Calculate how many customers you need to hit revenue goals, plan traffic sources, test PPC campaigns, and project revenue for any startup or business.
🌍 Regional Preferences
1. Revenue Goal & Unit Economics
💡 All fields are editable & synced. Change any value and the rest auto-calculate.
2. Traffic Sources & Customer Acquisition (6-Month Plan)
Top 10 traffic sources to acquire 16,668 customers in 6 months
| Source | Monthly Traffic | Conv. Rate % | Users/Month | Users (6 mo) | % of Goal |
|---|---|---|---|---|---|
| Google Ads (Search) | 175 | 1,050 | 6.3% | ||
| Facebook Ads | 160 | 960 | 5.8% | ||
| Instagram Ads | 150 | 900 | 5.4% | ||
| Google Display Network | 80 | 480 | 2.9% | ||
| SEO (Organic) | 120 | 720 | 4.3% | ||
| Referral Program | 80 | 480 | 2.9% | ||
| Email Marketing | 100 | 600 | 3.6% | ||
| Influencer Marketing | 120 | 720 | 4.3% | ||
| TikTok Ads | 75 | 450 | 2.7% | ||
| Direct / Brand | 50 | 300 | 1.8% | ||
| TOTAL | 1,110 | 6,660 | 40.0% |
Strategy: Start with paid visibility (PPC) via Google Ads & Facebook for quick testing and validation. Then transition to content marketing (SEO) and organic channels for sustainable, lower-cost growth.
3. PPC Testing (Google & Facebook Ads)
4. Competitive Analysis
📊 Free Traffic Analysis Tools
Use these free tools to research competitor traffic, then enter the data below:
🔑 SEMRush API Integration (Optional)
Requires SEMRush Advanced plan ($455+/month). Enter your API key to fetch competitor data automatically.
Your Traffic vs Competitor
44,500 / 50,000(89.0%)
5. Revenue Projection
💡 Key Principles
- • Revenue Goal: Total revenue needed ÷ Revenue per customer = Required customers
- • Traffic Sources: Traffic × Conversion Rate = Acquired customers per channel
- • PPC Testing: Test with small budgets first, track CPC and CTR, then scale what works
- • Competitive Analysis: Benchmark your traffic goals against established competitors